So, the long-delayed Star-Wars-fans-break-into-the-Ranch flick is going to be released in September and come out on Blu-Ray in November? That’s, uhh, quick.
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Star Wars with occasional sarcasm
It’s not unusual for low-budget comedies… and besides, if the movie (somehow) ends up being a huge hit, they can always push off the DVD release. But the studio assumes that it won’t be in theaters for very long, so they’re trying to save on marketing costs by advertising the movie only once.