In its announcement of the opening of the LEGOLAND hotel and the rest of its 2013 plans, the Carlsbad theme park slipped in a tidbit for fans of its Star Wars miniland. In the press release reposted by Endor Express, the resort’s general manager Peter Ronchetti talks about the hotel, the upcoming Legends of Chima attractions (tied into a new toyline and cartoon), and this:
“And LEGO Star Wars fans rejoice!” continued Ronchetti, “we’ll be gaining another exciting addition in June with more details to come but it will definitely enhance our guest experience.“
The Star Wars miniland at LEGOLAND California opened in 2011 with 7 dioramas, focusing on the saga films and The Clone Wars. At the launch of the 2012 summer season, the theme park added some minor improvements to the dioramas and a lineup of Star Wars character mini-figure statues. My guess at this time is that the 2013 addition will be along the same lines as the 2012 improvements: nothing huge, but enough to make a deal about to draw in local fans, and also host more Star Wars themed weekends.
Hoping to bring in more visitors, Legoland California has made some minor updates to their Star Wars miniland area, as well as hosting a series of Star Wars Days over the past few weekends to hype up the fun over the Spring Break period. Costumed members of the 501st and Rebel Legion were on hand to help add to the festivities in the Carlsbad theme park.
While Star Wars miniland only opened a year ago with seven dioramas (one for each of the main saga movies, and one for The Clone Wars,) in the theme park industry, you’ve got to keep things fresh (or at least advertise as such) to attract visitors. So this year, the Lego builders have created several additions to the miniland area:
Big thanks to Rach, who grabbed this screencap from the Keepsake catalog. (Hallmark’s horrible web interface for it is currently locked to members.) We’ll have a closer look later when it goes live for all, but this should give you a pretty good idea.
LEGO announced at Toy Fair that they have extended their license with Lucasfilm for Star Wars-themed toys, video games, etc. for another ten years. So not only will there be twenty new Star Wars LEGO building sets released in 2012, we’ll be seeing lots of LEGO Star Wars merchandise until 2022 (or probably longer).
Lucasfilm/LEGO/The Cartoon Network have a press release today detailing The Padawan Menace, a standalone TV special that will premiere Friday, July 22.
Tour guide Master Yoda leads a group of rambunctious Jedi younglings through Senate chambers when he senses a disturbance in the Force. Summoned to help save the Republic, he discovers that one of the younglings secretly boarded his ship…and has a taste for adventure! Meanwhile, C-3PO and R2-D2 are put in charge of the boisterous group and find themselves in over their heads. As the evil Sith prepare to wreak havoc, it’s up to Yoda and the droids to ensure that their young charges aren’t torn to bricks!
Coming soon spotted a LEGO Star Wars poster at at the Licensing International Expo that promises a TV special for Fall 2011. They also mention “a second animated series” with “a completely new and fun direction” that could be either this or the Seth Green comedy show. I don’t even know anymore.
It’s May, and as always, Hallmark’s 2011 Dreambook is out. The ornaments were on display at Celebration, but for those of us who weren’t there or somehow completely missed the Hallmark booth, this is the first look.
Last Thursday, Legoland California opened up their Star Wars area in Miniland with some big fanfare. The official ribbon cutting was done by Princess Leia herself, Carrie Fisher, and Carson Weiner, a young Star Wars fan representing the Make-A-Wish Foundation. Also on hand for the celebration were James Arnold Taylor and Catherine Taber of Star Wars: The Clone Wars and about 60 costumed members of the 501st Legion and Rebel Legion. Other VIPs included skateboarding legend Tony Hawk and “Wait, I was in Star Trek not Star Wars” Christian Slater and Dancing with the Stars‘ Brooke Burke.