Disney CFO: Star Wars franchise to follow in Marvel’s footsteps

Vader at Disneyland. Or Disney World? I can't tell. Disney CFO Jay Rasulo said today that the Star Wars franchise will be “mirroring” Marvel by broadening the appeal to women and families. Gotta wonder: Has anyone told merchandising that yet?

In other things floating around…

→ Adam Driver tells the Wall Street Journal that Episode VII is “very human” and “not taking a back seat” to the spectacle.

→ How Simon Pegg’s daughter became the girl who “saved Star Wars.”

Daisy Ridley is one of Empire’s 20 stars of the future.

One Reply to “Disney CFO: Star Wars franchise to follow in Marvel’s footsteps”

  1. That’s great, but…who thinks Star Wars doesn’t already appeal to women and families? *shrug*

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