We do exist: Ashley Eckstein launches Her Universe, a Star Wars merchandise line for female fans
April 26th, 2010 by Dunc · 14 Comments
The voice of Ahsoka Tano has teamed up with The Araca Group to make Star Wars stuff geared towards women. This seems to be a bit more than just a simple line of t-shirts – according to the press release, Eckstein and company have entered into a multi-year agreement with Lucas Licensing for “apparel and accessories.” Intriguing, no?
Pretty exciting – and LONG overdue. Not seeped in pink, either!
For more, stay tuned, follow HerUniverse on Twitter and Facebook, or head over to tomorrow night’s Forcecast, where Eckstein will take live calls.
Filed: fandom · star wars
Tagged: ashley eckstein · diversity · her universe · lady business · merchandise · t-shirts